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7 Best Formstack Alternatives (2024)

Last Updated: Mon Feb 26 2024

While Formstack is a well-known form builder, it's not without its drawbacks.

Users may find limitations in customization options, feature flexibility, and perhaps pricing concerns, prompting the need for alternatives. Choosing the right form builder is crucial for effective data collection and user engagement.

In this article, we delve into the top 7 alternatives to Formstack, each offering unique features and benefits. Discover how tools like Supatool and others stand out in the crowded form builder market, helping you make an informed decision for your specific needs.

Why Look for a Formstack Alternative?

Formstack, while robust, may not meet every user's unique requirements. Common challenges include limited customization options, which can restrict creative freedom in form design.

Additionally, users might encounter feature limitations that impede specific functionalities or integrations essential for their workflow. Pricing is another critical factor; some may find Formstack's plans less cost-effective compared to other solutions.

Therefore, exploring alternatives can lead to finding a form builder that aligns better with specific feature needs, customization flexibility, and budget considerations. ​

Top 7 Alternatives to Formstack:

1. Supatool

Supatool Overview

Supatool is designed to be a user-friendly form builder, emphasizing ease of use without compromising on functionality. It's tailored for businesses and individuals who seek an intuitive yet powerful tool for creating online forms.

Supatool Key Features

  • Intuitive Form Builder: Drag-and-drop interface for easy form creation.

  • Customizable Templates: Wide range of templates for various use cases.

  • Advanced Data Analytics: Insights into form performance and user engagement.

  • Seamless Integration: Compatibility with various third-party applications.

  • Real-Time Notifications: Instant updates on form submissions.

  • Mobile Optimization: Forms are designed to be responsive on all devices.

Supatool Pros

  • User-Friendly Interface: The drag-and-drop interface makes form creation straightforward and efficient.

  • Comprehensive Analytics: Detailed analytics help in understanding form performance.

  • Seamless Third-Party Integrations: Enhances functionality and workflow efficiency.

  • Responsive Design: Ensures forms are easily accessible on any device.

Supatool Cons

  • Focused Feature Set: While Supatool Forms specializes in core functionalities, it might lack some niche features found in more complex form builders.

Supatool Pricing

Starter: $49 p/mo

Business: $249 p/mo

Enterprise: Custom

Formstack vs Supatool

Matter of DifferenceFormstackSupatool
Feature SetOffers drag-and-drop builder, advanced security, electronic signatures, and comprehensive analytics.Features an intuitive drag-and-drop builder, advanced analytics, and real-time notifications; mobile-optimized.
User Interface & ExperienceAdvanced customization can lead to complexity for some users.User-friendly interface with straightforward form creation and responsive design.
Customization OptionsExtensive personalization options with customizable templates and import features.Wide range of customizable templates and seamless integration with third-party applications.
Pricing & PlansPlans range from $50 to $191 per month, with a custom option for enterprises.Starter plan at $49 per month, Business at $249, and custom pricing for Enterprise.
Customer Support & ResourcesHigh data security and versatile use cases, but usability may be challenging.Focused on core functionalities, may lack niche features but excels in analytics and integration.

2. Cognito Forms

Cognito Forms Overview

Cognito Forms is a versatile and powerful form builder that caters to a wide range of needs, from simple surveys to complex registration forms. It is known for its compliance with various privacy and data protection regulations, making it a reliable choice for businesses and individuals.

Cognito Forms Key Features

  • Compliance Oriented: Adheres to HIPAA, GDPR, and CCPA regulations.

  • Versatile Form Building: Suitable for both simple and complex form requirements.

  • Payment Integration: Supports online payments within forms.

  • Conditional Logic: Allows for dynamic forms based on user input.

  • Advanced Data Management: Offers robust data collection and storage capabilities.

  • Multi-User Collaboration: Enables team collaboration on form projects.

Cognito Forms Pros

  • Strong Compliance: Meets major data protection and privacy standards.

  • Flexible Form Creation: Capable of handling a variety of form types.

  • Affordable: Offers competitively priced plans for different user needs.

  • Payment Integration: Facilitates financial transactions directly through forms.

Cognito Forms Cons

  • Limited Customer Support: Users may find support options somewhat restricted.

  • Complexity: More complex forms might require a steeper learning curve.

Cognito Forms Pricing

Individual: Free

Pro: $15 p/mo

Team: $35 p/mo

Enterprise: $99 p/mo

Cognito Forms Customer Ratings and Reviews:

G2: 4.5/5 (77+ reviews)

Capterra: 4.6/5 (82+ reviews)

Formstack vs Cognito Forms

Matter of DifferenceFormstackCognito Forms
Feature SetAdvanced security, e-signatures, and robust analytics, catering to diverse needs.Compliance oriented (HIPAA, GDPR, CCPA), versatile building options, and payment integration.
User Interface & ExperienceMay present usability challenges due to its advanced features and customization.Flexible creation of both simple and complex forms; higher learning curve for complex forms.
Customization OptionsWide range of templates and customization, with an emphasis on data security.Strong focus on data management and multi-user collaboration, with dynamic conditional logic.
Pricing & PlansDiverse pricing plans from $50 to $191 monthly, plus a custom enterprise option.Offers a free individual plan, with paid plans ranging from $15 to $99 per month.
Customer Support & ResourcesEfficient data collection and application versatility, but complex interface for some users.Strong compliance features but limited customer support options; ideal for payment integration forms.

3. Google Forms

Google Forms Overview

Google Forms is a widely-used form builder known for its simplicity and integration with the Google ecosystem. It's particularly favored for creating quick surveys, quizzes, and basic registration forms, making it a go-to choice for both personal and educational uses.

Google Forms Key Features

  • Editable Form Elements: Over 300 components to customize forms.

  • Template Variety: A range of customizable templates for various purposes.

  • Integration with Google Suite: Seamless compatibility with Google Drive, Sheets, and more.

  • Real-Time Response Data: Instantly view and analyze submission data.

  • Customizable Themes: Personalize forms with themes and colors.

  • Automatic Saving: Changes are saved automatically to Google Drive.

Google Forms Pros

  • Easy to Use: User-friendly for creating and sharing forms.

  • Google Ecosystem Integration: Works seamlessly with other Google services.

  • Instant Data Analysis: Provides immediate insights into responses.

  • Free to Use: No cost for basic form building and data collection.

Google Forms Cons

  • Limited Support: Online support and forums may not meet all user needs.

  • Basic Features: Might lack advanced functionalities for complex form requirements.

Google Forms Pricing

Google Forms is available for free, making it an accessible option for users with basic form-building needs. For more advanced features and integrations, users might consider Google Workspace plans, which include Google Forms along with other Google services. For the latest pricing on these plans, please refer to the official Google Workspace website. ​

Google Forms Customer Ratings and Reviews:

Capterra: 4.7/5 (10716+ reviews)

Formstack vs Google Forms

Matter of DifferenceFormstackGoogle Forms
Feature SetAdvanced features like drag-and-drop builder, electronic signatures, and detailed analytics.Offers basic form elements, customizable templates, and integration with Google Suite.
User Interface & ExperienceFlexible customization, but some users find it complex.Known for its user-friendly interface and ease of use, especially within the Google ecosystem.
Customization OptionsWide template variety with extensive customization options.Customizable themes and colors, with automatic saving in Google Drive.
Pricing & PlansRanges from $50 to $191 per month, with custom enterprise solutions.Completely free, with advanced features available through Google Workspace plans.
Customer Support & ResourcesOffers efficient data collection but may present usability challenges for some.Limited support options, best for basic form requirements, with instant data analysis.

4. Jotform

Jotform Overview

Jotform is a dynamic and user-friendly online form builder, well-regarded for its versatility and customization capabilities. It caters to a wide array of needs, ranging from simple contact forms to complex surveys and registration forms, making it suitable for businesses, educators, and individual users.

Jotform Key Features

  • Drag-and-Drop Builder: Simplifies the form creation process.

  • Custom Rebranding: Allows for personalized form branding.

  • Advanced Form Fields: Supports a variety of form field types.

  • Payment Integration: Facilitates financial transactions through forms.

  • Multi-User Collaboration: Enables teamwork on form creation and management.

  • Responsive Design: Ensures forms are accessible and functional on all devices.

Jotform Pros

  • Robust Form Management: Efficient handling of form submissions.

  • Prepopulated Forms: Enhances user experience by auto-filling forms.

  • Extensive Customization: Offers a high degree of form personalization.

  • Integration Capabilities: Compatible with various third-party applications.

Jotform Cons

  • Performance Impact: Form scripts may occasionally slow down website performance.

Jotform Pricing

Starter: Free

Bronze: $34 p/mo

Silver: $39 p/mo

Gold: $99 p/mo

Jotform Customer Ratings and Reviews:

G2: 4.7/5 (2,651+ reviews)

Capterra: 4.7/5 (1784+ reviews)

Formstack vs Jotform

Matter of DifferenceFormstackJotform
Feature SetProvides a secure, comprehensive toolset for form creation and data analysis.Features include a drag-and-drop builder, advanced form fields, and payment integration.
User Interface & ExperienceAdvanced customization capabilities that might be complex for some users.Offers a user-friendly experience with a focus on responsive design for all devices.
Customization OptionsExtensive range of customizable templates and import features.High degree of personalization with custom rebranding and prepopulated forms.
Pricing & PlansOffers various plans from $50 to $191 monthly, plus custom enterprise options.Free starter plan, with tiered pricing from $34 to $99 per month, accommodating a range of user needs.
Customer Support & ResourcesProvides versatile applications and high data security, though with some usability challenges.Emphasizes robust form management and extensive integration capabilities; may affect website performance.

5. Zoho Forms

Zoho Forms Overview

Zoho Forms is a comprehensive form builder integrated into the Zoho ecosystem, known for its ability to create a variety of forms for different business needs. It is particularly useful for those seeking advanced features like workflow automation and integration with CRM systems.

Zoho Forms Key Features

  • Email/SMS Notifications: Trigger conditional notifications based on user responses.

  • Integration with Zoho Suite: Seamlessly integrates with Zoho CRM and other Zoho applications.

  • Advanced Analytics: Detailed insights into form performance.

  • Workflow Automation: Streamlines processes through automated workflows.

  • Multi-Platform Accessibility: Accessible on web, mobile, and offline.

  • Mailchimp Integration: Connects with email marketing tools for enhanced outreach.

Zoho Forms Pros

  • CRM Integration: Enhances customer relationship management.

  • Extensive Customization: Tailor forms to specific business needs.

  • Robust Automation: Simplifies complex processes with automated workflows.

  • Comprehensive Analytics: Provides detailed performance metrics.

Zoho Forms Cons

  • Task Management: More advanced tools are available only in higher-tier plans.

Zoho Forms Pricing

Basic: $10 p/mo

Standard: $25 p/mo

Professional: $50 p/mo

Premium: $90 p/mo

Zoho Forms Customer Ratings and Reviews:

G2: 4.4/5 (145+ reviews)

Capterra: 4.5/5 (119+ reviews)

Formstack vs Zoho Forms

Matter of DifferenceFormstackZoho Forms
Feature SetIncludes drag-and-drop builder, advanced security, and e-signatures for comprehensive form creation.Offers email/SMS notifications, integration with Zoho Suite, and advanced analytics.
User Interface & ExperienceHighly customizable but may present complexity for some users.Focuses on CRM integration and workflow automation for a streamlined experience.
Customization OptionsOffers a broad range of customizable templates for various needs.Extensive customization abilities, tailored to specific business requirements.
Pricing & PlansProvides diverse plans from $50 to $191 per month, with a custom enterprise option.Pricing tiers range from $10 to $90 per month, catering to different user levels.
Customer Support & ResourcesHigh data security with efficient data collection, though usability can be complex.Emphasizes robust automation and comprehensive analytics, with advanced tools in higher-tier plans.

6. Typeform

Typeform Overview

Typeform is recognized for its engaging and interactive form design, offering a unique approach to online surveys and forms. It is widely used for its user-friendly interface and visually appealing layout, making it ideal for businesses and individuals who prioritize form aesthetics and user experience.

Typeform Key Features

  • Unlimited Forms and Surveys: Create as many forms as needed without restrictions.

  • Free API Access: Enables integration with other systems and applications.

  • Logic Jumps: Customize user pathways through the form based on their responses.

  • Mobile-Optimized: Ensures a smooth experience on smartphones and tablets.

  • Embeddable Forms: Easily embed forms into websites or social media.

  • Customizable Design: Offers a high degree of visual customization.

Typeform Pros

  • Broad Integration: Connects with tools like Zapier, Google Analytics, and HubSpot.

  • Interactive Forms: Enhances user engagement with a conversational interface.

  • Aesthetic Appeal: Visually appealing forms improve response rates.

  • Flexible Applications: Suitable for various use cases from surveys to quizzes.

Typeform Cons

  • Reporting Limitations: Basic and Plus plans offer limited reporting features.

Typeform Pricing

Basic: $25 p/mo

Plus: $50 p/mo

Business: $83 p/mo

Typeform Customer Ratings and Reviews:

G2: 4.5/5 (709+ reviews)

Capterra: 4.7 (827+ reviews)

Formstack vs Typeform

Matter of DifferenceFormstackTypeform
Feature SetFeatures like electronic signatures and comprehensive analytics for diverse form needs.Unlimited forms and surveys, free API access, and mobile optimization.
User Interface & ExperienceFlexible customization with a focus on security, but can be complex for some.Known for its interactive forms and conversational interface, enhancing user engagement.
Customization OptionsWide range of templates suitable for different applications.High degree of visual customization, with embeddable forms for diverse platforms.
Pricing & PlansOffers plans ranging from $50 to $191 monthly, plus custom enterprise solutions.Pricing starts at $25 per month, with options up to $83 for the Business plan.
Customer Support & ResourcesVersatile use cases supported, but may face usability challenges.Broad integration capabilities, though some plans have limited reporting features.

7. SurveyMonkey

SurveyMonkey Overview

SurveyMonkey is a widely recognized tool in the online survey space, known for its comprehensive features and flexibility. It caters to a broad range of users, from individuals to large corporations, providing robust tools for data collection, market research, and feedback gathering.

SurveyMonkey Key Features

  • Diverse Question Types: Over 15 different question types to choose from.

  • Extensive Question Bank: More than 1800 pre-written questions available.

  • Advanced Reporting: In-depth analysis tools for survey data.

  • Custom Branding: Personalize surveys with unique branding elements.

  • Collaborative Features: Tools for team-based survey creation and analysis.

  • Integration Capabilities: Seamlessly works with CRM systems and data analysis tools.

SurveyMonkey Pros

  • Rich Asset Library: A shared library for efficient form creation.

  • Robust Data Collection: Suitable for both simple and complex survey needs.

  • Flexible Customization: Offers significant scope for personalizing surveys.

  • Comprehensive Reporting: Detailed insights for informed decision-making.

SurveyMonkey Cons

  • Response Limit: The basic plan has a cap of 50,000 responses per survey.

SurveyMonkey Pricing

Team Advantage: $25 p/mo

Team Premier: $75 p/mo

Enterprise: Custom

SurveyMonkey Customer Ratings and Reviews:

G2: 4.4/5 (18607+ reviews)

Capterra: 4.6 (9945+ reviews)

Formstack vs SurveyMonkey

Matter of DifferenceFormstackSurveyMonkey
Feature SetFeatures include drag-and-drop builder, e-signatures, and robust reporting tools.Offers diverse question types, a large question bank, and custom branding options.
User Interface & ExperienceCustomizable, yet some users find its interface complex.Known for ease of use, with collaborative features and a rich asset library for form creation.
Customization OptionsExtensive template range, allowing for flexible form customization.Provides strong customization with a focus on brand integration and diverse question options.
Pricing & PlansPlans range from $50 to $191 per month, with custom pricing for enterprises.Team Advantage plan starts at $25 per month, Team Premier at $75, and custom pricing for Enterprise.
Customer Support & ResourcesHigh data security and a wide range of applications, though usability can be challenging.Strong in robust data collection and comprehensive reporting, but basic plan limits survey responses.


In summary, while each Formstack alternative offers unique strengths, Supatool distinguishes itself with a blend of user-friendliness, advanced analytics, and extensive customization. Ideal for both novices and experts, Supatool provides seamless third-party integrations and responsive design, making it a versatile solution for diverse form-building needs.

Offering a balance of functionality and ease, Supatool stands out as a superior choice. Explore Supatool's capabilities, starting with the Starter plan, to enhance your form-building experience and achieve efficient data collection.